Ecommerce CRM Software Development
We provide ecommerce CRM software development services. Our team can build a CRM system that will automate e key processes in your online store.
Ecommerce CRM Software Development
No matter what exactly you sell on the Internet, good customer relationship management is the foundation for the success of any ecommerce business. Our team of experienced programmers can create CRM software that will automate the collection and organization of customer information, help you drive more sales, and allow your team to personalize the marketing activities
Ecommerce market: technology trends
Internet retail is a relatively new industry since the ecommerce platforms owe their existence to technological progress. That’s why technologies have a great impact on this market. To make a business grow, online retailers continuously develop new solutions and adopt innovations.
Mobile responsiveness
Online retailers have been paying lots of attention to the mobile experience. And it’s no wonder. For instance, during the 2018 holiday season, nearly a third of online purchases in the US were made by mobile users.
AI chatbots
Chatbots have been one of the most popular solutions for customer service in the latest years. According to Statista (2017), about 34% of respondents would prefer to interact with an AI chatbot rather than a person while shopping online.
Personalization
Personalization plays an important role in the success of today’s ecommerce businesses. Nearly 75% of customers tend to buy from brands that make personalized product recommendations.
Social media
About 30% of consumers would like to make purchases directly on social media. So it is high time for online retailers to take care of necessary integrations with a CRM system.
Voice search
Nearly 22% of smart speakers owners from the US said they use their devices to do online shopping. A number is expected to grow so the support of voice search capability is a fast-evolving trend in the ecommerce app market.
We have expertise in
Our team has worked with ecommerce businesses a lot, and we understand the specifics of online retail and its customer relationship management. In particular, we specialize in developing the following functionality for ecommerce CRM software
- Lead nurturing: creating email marketing campaigns; tailoring messages to different customer groups
- Centralizing online sales: managing a sales process and tasks across multiple platforms (e.g., website, social media, third-party marketplaces) from one place
- Customer database: tracking customer journeys and actions; adding customers’ contact info to an email list; grouping customers
- Inventory management: monitoring the number of products in stock; categorizing products; reordering inventory
- Shipping: importing new orders; updating a shipping status; sending notifications to customers
- Returns management: managing reverse logistics; refunding customers for the returned goods
- Customer service: omnichannel communication; developing a knowledge base about customer behavior; managing specific cases
What can be automated with a CRM system?
CRMs for ecommerce businesses are all about automation. Not only because it saves time, but also because it allows online retailers to get valuable insights into customer behavior and serve shoppers better. Here are the processes you can automate with ecommerce CRM:
- Data entry across different operations
- Collecting customer feedback after purchases
- Sending follow-up emails
- Segmentation of an email list by a stage in a buying process, customer behavior, and traits
- Monitoring competitors’ prices
- Order processing and fulfillment
- Bundling, cross-selling, and up-selling
- Creating purchase orders for suppliers and vendors
- Accounting and bookkeeping
- Data collection, analytics, and statistics
Try us for 14 days
Want to start a 2-week free trial period with us? Leave your email below and we'll revert to you shortly with more details