Custom CRM Development Services for Real Estate

We develop CRM systems for real estate businesses. Our team has excellent expertise in creating custom software for property companies of any size and type.


Custom CRM Development for Real Estate

For professionals in the real estate sector, positive results in work depend directly on the ability to juggle a bunch of everyday tasks. Our team of skilled programmers can create CRM software for a real estate business that will help you streamline the workflow, track the leads, and effectively engage with the prospects.


Real estate market: digitalization trends

Although many industries have been going through the digital revolution in the latest years, the changes are especially noticeable in the real estate business sector. In every corner of the globe, the participants of this market are moving online. And this means that the role of technologies for property managers, agents, realtors, and brokers is literally skyrocketing.

Digital presence

For a property business of any kind, having a website is no longer optional - it is a must-have. For instance, only as few as 5% of US real estate businesses do not have an online presence.

Proptech deals

The value of proptech deals is continuously growing. In the first quarter of 2019, it was pretty close to a $1 billion mark.

Online searches

Buying, selling or renting - when it comes to property matters, most people surf the Internet before contacting agents. And numbers speak for themselves. Zillow, a popular real estate website, has about 36 million unique monthly visitors.


More and more property firms are seeking the way to automate their processes. Contact management, as well as interaction tracking tools are the most requested features for real estate CRMs.

Social media

Real estate companies need social media to generate leads and keep in touch with customers. Nearly 70% of real estate professionals said that they use Facebook for work.

We have expertise in

There are many types of real estate businesses and all of them have their specific needs and goals. Our team has worked with property companies a lot. Not only did this give us a good understanding of the industry, but we also gain good expertise in developing numerous features that are essential for any real estate business. For instance:

  • Property management: adding and deleting housing units, monitoring their occupancy/vacancy
  • Sales process management: building a sales pipeline, showing where the prospects are in the sales process, tracking deals from the first contact to a closed transaction
  • Marketing optimization:b creating email marketing campaigns, sending automated follow-ups, analysis and statistics
  • Client database management: managing incoming requests: adding, modifying, and deleting information about clients; tracking interactions
  • Lease administration: adding/deleting tenants, rental units, and service providers; tracking tenant issues; management of day-to-day operations
  • Preparation of price: invoicing & billing automation; integration with payment systems
  • Tenant screening: tenant background checks, analysis of the information collected from the public records
  • Task management: planning daily routine, creating projects, assigning tasks, logging activities
  • Financial analytics: displaying revenues, expenses, profits, and other financial indicators

Real estate
CRM architecture

Most property companies need to manage a huge database of leads, prospects, customers, and partners. This is the main reason why they opt for custom real estate CRM development. But it’s not always easy to understand how different elements of CRM software work together. That’s why we created the chart below that shows key system interactions.

crm architecture

Why trust your project to Flexi IT

We know that choosing a coding team for custom real estate CRM development is a responsible task. That’s why we want you to get to know us better. Here are some facts about our company that should help you make an informed decision:


Our company was founded on July 5, 2014. This means that it has been on the market for 6 years by now.

We have received no negative feedback yet. One of our first clients is still working with us.

All our processes are transparent. You can easily track your project in real time using special tools. You can also contact us at any time via the communication channel that is convenient for you.

We are recognized. Our company was featured as Top 10 Web Development Companies in Ukraine by GoodFirms.

We are trusted. We have experience in creating custom CRM solutions for real estate enterprises from Europe, Canada, and the US.

Our team is currently working on several real estate projects. Among other things, most of such projects involve the development of custom CRM solutions.

We always take a personal approach to the provision of development services. You can be sure that we will hear all your ideas, consider all your requirements, and resolve all your concerns to craft a CRM system you envisioned.

We focus on building a long-term relationship with every client. And we try to always enhance our processes in order to deliver solutions of the highest quality possible.